New Balance, the world’s leading sports brand, has partnered with Italian club Roma to launch the team’s new away jersey for the 2021-22 season. Taking inspiration from the 1978-79 season, the new jersey marks the beginning of one of the most successful chapters in the club’s history.
Mirroring the maritime atmosphere of the flags and banners of the South Stand (Curva Sud), the decorative colors of the away jerseys take the pulse of the Stadio Olimpico.The plain all-white jersey is adorned with eye-catching yellow, red and orange stripes on the cuffs and back of the collar, a color scheme known worldwide as the “Giallorosso”, and is paired with shorts and socks in the same color to complete the look.
The launch is also part of New Balance’s “Only Roma” campaign for the new Roma club season, recognizing that Rome has long been a way of life for everyone here.